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How Wishizzle works
The entire flow is designed around real family behavior: capture quickly, share simply, coordinate without ruining surprises.
Creator flow
For list makers
1. Capture anything
Paste a link, take a photo of a screenshot, scan a barcode, or type it in. We pull the name, photo, and price when we can.
2. Put it on the right list
Your personal Christmas list, a list for each child, or a birthday list. Switch instantly. No more scattered notes.
3. Share one link
Hit share. Send the same URL to parents, siblings, friends. Everyone sees the current state of the list.
4. Watch it coordinate itself
As people reserve, items update for everyone. You never see who bought what.
Buyer flow
For people who just want to buy the right thing
You get a link from your niece, your kid's friend's parent, or your partner.
- Open the link — no sign up, no password, no app download required.
- See what's still available in clear rows.
- Tap "I'm buying this" on the item you chose.
- That's it. The item shows reserved to everyone else. The list owner doesn't know it was you.
The surprise stays protected
Everything about the coordination is built to reduce duplicate gifts while preserving the joy of the reveal.
List owner never sees buyer names
Only reserved status is shown. No email, no username, no hint.
Address details stay private
Buyers ship directly or coordinate offline. Wishizzle never forces address sharing on the list.